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How to put together a TV PR Pitch

Whether you want publicity for your brand, your business or yourself, TV is the ‘Holy Grail’ of PR. We all dream of seeing our brand on TV, and even more so when it’s being featured within the programming, not the advertising. In today’s world of multiple TV channels – digital, pay TV and free to […]

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Article: Why PR is Crucial for Start Ups

Jules Brooke’s, HYOPR founder and co-owner, article is featured on the Inside Small Business Website. A great read for any business just starting out as she explains how DIY PR can save you lots of money versus advertising. She also explains the basic steps to getting free publicity for your small business.

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Which DIY PR option is best for your business?

In this week’s newsletter, we reviewed the pros and cons of the different options small businesses have for DIY tools and services. It’s easy to get confused and end up doing the wrong thing for your brand or product. When we talk about DIY PR, we are usually referring to the HYOPR way of running […]

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